The Lense Behind All Of Our Little Lives
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Conceptual Art Movement & Examples
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5 Video Mistakes You Should Avoid
As of 2021, videos are one of the most effective marketing tools. In a report from Hubspot in 2020, it was reported that video is the number one form of media used as part of a marketing strategy over blogs and infographics. 61% of marketers reported that they plan to increase their spending for 2
How to Create an Employee Training Video: A Beginner’s Guide
When you were hired into a company chances are you spent a day (or more!) in a freezing conference room listening to someone lecture. There’s also a high likelihood that whatever you learned that day was forgotten in a couple of weeks. However, with ever-improving technology, days in the freezing
5 Ways to Make An Engaging Product Video
Having a video marketing strategy is going to be vital to bringing in the leads you’re looking for in your business. Making key videos, like an engaging product video, is going to be the key to success in your marketing strategy. Why is it important that your videos be engaging? It’s pretty si
5 Tips on How to Increase Conversion Rates on Videos
It’s not an exaggeration to say that if video content isn’t in your marketing plan, you are missing out on a lot of potential revenue. Why is video marketing so important to your company? According to a survey by Marketing Land, 71% of respondents reported that video conversion rates outperforme
Five Benefits of Using Training Videos for Employees
Training new employees should always be one of the most important tasks a business does. Good employees that know the company forwards and backwards and know their role in it can make the difference between a growing, successful business and one that is merely existing. The problem though is that tr
Simple Marketing Video Ideas to Advertise Your Business Online
When first starting out, figuring out how to promote your small business might feel overwhelming. But video content might just be one of the best marketing decisions you make to get the job done! How can video help my business? According to a 2020 Wyzowl survey, 84% of people said they have been con
Video Marketing Trends of the Future
2020 is somehow already coming to an end, which means it’s time to start looking toward the future. Video marketing changes rapidly, so staying abreast of changes is important to keep your content relevant and effective. These predictions can help direct the kinds of videos you want to produce a
Creating a Video Distribution Strategy
You’ve got your explainer video made and are ready to share it with the world—or so you think. Have you made a distribution strategy yet? Yes, video is vital to marketing today but so is knowing how to get it in front of your audience’s eyes. According to Lyfe Marketing, worldwide digital
